That's right! As of January, customers in Phoenix, Arizona, will be the first to test the service, which will allow customers to add selections of beer (including Bud Light, Shock Top, Budweiser, and local brand Kilt Lifter) or wine for one flat low rate of $11. You know, they just want to see how smooth it runs, see what the feedback is like, see which beers and wines people are excited about, and make some changes before they add this option to all of their delivery menus.
When it expands the program beyond Phoenix, Pizza Hut expects to vary the menu according to regional preferences, a company executive told CNBC.
The company has not confirmed the next cities that would receive the beer and wine delivery, McWilliams said.
Pizza Hut reported flat US same-store sales in the latest quarter, when Domino's Pizza's domestic units reported a rise of 8.4 percent.
What's new is the delivery. During the summer, the pizza chain announced that it would be hiring 14,000 more drivers around the country by the end of 2017.
Nevertheless, the move by Pizza Hut to offer delivery of beer and wine will take a bit of logistical coordination. The company has more than 16,000 locations, many of which already serve alcohol.
Drivers with beer and wine deliveries on their routes will need to be at least 21 years old, the company said, and customers will need to show their IDs at the door.