Taylor Swift's 'Reputation' Is Almost Here. Let's Discuss.


"New Year's Day" is the fifth song Taylor's released from Reputation so far - and it'll be the last, considering the album officially comes out in under 24 hours.

Swift's label Big Machine (which is distinct from its distributor, Universal Music Group) is telling accounts that it is expecting first-week sales of 2 million units, according to a report in Billboard, but that tally seems dramatically optimistic given the extent to which streaming has taken hold in the USA, and the relatively unspectacular performance of the four singles Swift has released in advance of the album (as opposed to "Shake It Off", the global smash that preceded "1989"). On Wednesday, the singer offered a sneak peak at the back covers of two Swift-themed magazines Target produced to release exclusively in conjunction with her new record. Whether or not that means that you'll be able to listen to the album on Spotify or other streaming services is still up in the air. Swift's performance of this never-before-heard song will air during "Scandal".

Watch "The Best Parts of Taylor Swift" and let us know what part of the album you're most excited about in the comments! "We've already gotten more than a hint of that with "Look What You Made Me Do" and "... It is also supposed to touch on her famous feuds with stars like Kanye West, Kim Kardashian, Katy Perry and ex-love Calvin Harris. It was tweeted by Scandal ABC.

Swift has also shared videos of herself working in the studio and playing her guitar on Instagram through AT&T's account.

"Reputation" is released on Friday 10th November and fans are on the edge of their seats waiting to take it in for the first time.