As part of its plans to create a brand new streaming platform to rival the likes of Netflix and Amazon Prime, Disney has also revealed it will be producing brand new original content. Thankfully, according to CEO Bob Iger, fans won't need to break the bank to take part in the viewing experience.
Mr. Iger also provided some information on pricing for the service, saying it will be "substantially below" that of Netflix Inc. because it will start with "substantially less volume".
If you listen closely, you can hear Disney sharpening their talons in preparation for the late 2019 launch of their standalone streaming service.
Generating confidence in the future is critical for Disney as it is coming off a comparatively weak fiscal year for its movie and consumer-products units and more declines in its television business.
ESPN, the focus of many an earnings call past, largely escaped scrutiny Thursday, thanks to Iger's announcement that the new direct-to-consumer, ad-supported streaming platform will be called ESPN Plus and will be set to debut in the spring of 2018.
Indeed, the new movies will be completely separate from the so-called Skywalker saga on which the current films are based. Marvel's New Warrior could be one of the many series to come to the Disney streaming service. What's more, it's said that any spinoffs of those shows will also stay on the site. Netflix now charges between $8 and $12 a month.
One App: Disney will feature one app and this strategy is already in play as Disney recently combined their channels into the Disney Now app. Disney expects to have an app that will feature specific content for cable subscribers with alternate content for subscribers to the service.
Disney's drop in theatrical distribution revenues was primarily driven by the under-performance of Cars 3 compared to Finding Dory in the prior-year quarter. However, the fate of the original Marvel Netflix produced shows - Daredevil, Jessica Jones, Luke Cage, Iron Fist and The Defenders - was uncertain. Disney hasn't commented on those reports, but Disney's CEO has said it is not ruling out licensing third-party content, so long as "the product fits within the Disney brand". Details are super-light, but a creative universe with possibilities that run the gamut from Spider-Man to The Avengers to Guardians of the Galaxy to Thor... well, you get the idea. This will launch before the entertainment-focused service rolls out.