The head of Windows 10, Joe Belfiore, posted on his personal Twitter account that there are no plans to make any more handsets or new versions of Windows software specifically for mobile. While Windows Phone fans had hoped Microsoft would update the platform with new features, it's now clear the operating system has been placed into servicing mode, with just bug fixes and security updates for existing users. Unfortunately, even giants like Microsoft have to face the harsh reality when it is looking at them right in the eye, and the company has finally admitted that its Windows Phone is dead.
The news of Windows 10 Mobile's downfall could be down to the platform's small "volume of users", tweeted Belfiore, which prevented "most" third-party tech firms from investing in it. But, until this weekend, the company has never publicly admitted that the platform was being killed off. Windows phones just take 1.3 % of the United States market share which is just more than that of BlackBerry which is of 0.3%, these are the most recent sales figures obtained from Kantar Worldpanel. The decision was made amid the company's increased efforts in developing apps for other platforms.
Joe Belfiore added that he had also switched to Android himself. All this has led to Microsoft giving up on the Windows phone. The Windows 10 phone isn't popular enough and has very limited users.
Microsoft started gutting its phone business past year, making thousands of job cuts. But again, the lack of available users on the platform meant the developers would rather invest their time developing apps for iOS and Android who have a major share in the market.
But the ecosystem has struggled since the launch of Apple's iOs in 2007 and Google's Android operating system (launched in 2008). Belfiore has detailed the reasons for this failure, including the lack of apps, which has always leaded the platform.